Costa Asia opts for Resco
London/Sydney, July 2015
Costa Asia, part of Costa Group has signed an agreement with Rescompany Systems. Teams from both companies are currently working on implementing Resco’s cruise industry leading applications into the operation of Costa Cruises China.
Loyalty/Club handling, related web and mobile applications, marketing/mailing, lead generation, passenger history management, consolidation and data migration are some of the current projects. The Resco systems will provide the Costa team a greater overview and and transparency of CRM data. The call and reservation center will have a snapshot and 360 degree view of passenger data available at all times.
Costa Cruises holds a leadership position in China’s fast-growing cruise market. According to the current analysis by CLIA Costa Cruises occupies the leading position in the cruise market with four out of ten reservations made for Costa ships.
By April 2016 Costa Fortuna will be the 4th ship of Costa’s investment plan in China, further increasing the capacity by 38%. It highlights its strategy to strengthen its leadership and position in China, as well as its commitment and confidence to continuously develop China to be one of the leading cruise markets in the world.
For more information please visit: www.costachina.com.
For over 12 years Rescompany has been providing software solutions to the cruise, wholesale and travel industry. Rescompany is capitalizing on having combined central reservations, CRM and an on board PMS/POS system in one package. The Resco systems are unique with its 360 degree concept of integration.
For more information about our products please visit www.rescompany.com or contact us directly by email at firstname.lastname@example.org or email@example.com or call us on +44 20 3305 9244 or +61 2 9526 7711. Rescompany has local offices in
Sydney, Vancouver, London, Hamburg and Gdansk.